It has been almost a year since my first major support raising initiative. When I went through all my contacts in the first round, I felt stuck and wasn't sure what my next steps were supposed to be. Now that it's been almost a year, I feel like I need to do another round, updating people on current needs, and seeing if I can get more partners on board.
I'm not exactly sure where to start with this. I did the letter/phone strategy last year and it got me a good start, but I'm not as close to my goal as I'd like to be. Do I try the same thing hoping for better results? That doesn't seem to make much sense, so do I try something different? If so, what is that thing? The entire G2 staff is in the same boat as I am, so I'm trying to think about something that we could all do individually with our contacts, but work together in. I've thought about some sort of video campaign through facebook, etc. that people could easily share with others to get our stories out.
Any ideas would be appreciated!
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